That’s a whole other blog post full of questions to answer. Let’s discuss over lunch some time. Or fro yo. But in response to your first question, do I think I have been managed well as a millennial, certainly. I feel challenged on a daily basis, I receive plenty of feedback and acknowledgment and I am given lots of encouragement to grow. As a millennial, what more could you want!

That being said, I still find it interesting to explore the distinctions and see the way in which they affect inter-personal relationships and the work environment.

Thanks for sharing the info!

It is interesting stuff, though it’s been discussed for a little while now. Look for references to ‘Gen Z’ (or less often Gen C) and that’s pretty much the same thing.

What is becoming increasingly interesting to me, however, are the ‘non-age-specific’ demographics that are being identified. Generation V is a great example. While a search will tell you that the V stands for Vegan or for Vitality (as in active Boomers) the far more accepted use comes from The Gartner Group and refers not to age, but rather to a commonality of activity within which age tends to be irrelevant.

“Unlike previous generations, Generation V is not defined by age, gender, social class or geography. Instead, it is based on achievement, accomplishments and an increasing preference for the use of digital media channels to discover information, build knowledge and share insights,” says the Gartner Group.

“When people go online and participate/communicate in a flat virtual environment, the generational distinctions break down.”
see http://www.gartner.com/it/page.jsp?id=545108

This can and does have tremendous impact on the way some companies can or should conduct their marketing and communications efforts.