http://www.dontdrinkthekoolaidblog.com/how-do-you-make-a-marketing-director-squirm/ Bailey Gardiner Marketing and Social Media Blog Sat, 04 Feb 2012 22:43:18 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.dontdrinkthekoolaidblog.com/how-do-you-make-a-marketing-director-squirm/comment-page-1/#comment-175 Jon Wed, 19 Nov 2008 00:06:57 +0000 http://www.dontdrinkthekoolaidblog.com/how-do-you-make-a-marketing-director-squirm/#comment-175 I love that you brought this up Jennifer. Our ECD, Ian Graham, preaches this point of view constantly -- and it is the crux of what gives us the courage to push boundaries and bring our clients the very best creative work our brains can cook up. That's why they come to us, right? For great creative -- and sometimes that asks them to move beyond their comfort zone. Who ever moved their company forward by using the "safe and same" formula? I love that you brought this up Jennifer. Our ECD, Ian Graham, preaches this point of view constantly — and it is the crux of what gives us the courage to push boundaries and bring our clients the very best creative work our brains can cook up. That’s why they come to us, right? For great creative — and sometimes that asks them to move beyond their comfort zone. Who ever moved their company forward by using the “safe and same” formula?

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