Last week, Steve Jobs previewed his mobile ad network that will launch June 1. It’s called iAd—ads created specifically to run within phone apps.

With mobile users spending an average of 30 minutes each day in apps, here’s why Steve Job’s latest idea is destined for success.

1. You don’t have to stop what you’re doing to view the ad.

Unlike web banners or other mobile ads, Steve Jobs is promising that you won’t have to leave your app to interact with the ad. And that once you do, it will be easy to find your way back.

2. 60% of the revenue goes back to the developers.

What better way to incentivize use of the ad network than to give the majority of the revenue back to those hosting them? The question is, what developer wouldn’t want to host ads?

3. The ads are easy to add to your app.

According to Jobs, in an afternoon, you can have ads up and running on your app. However, if you’ve seen the complexity of his Toy Story ad, looks like building the ad is somewhat more complicated.

4. These ads are so much more than ads.

With the ability to add high levels of interactivity, the word “ad” really doesn’t do them justice. They are more like mini clickable apps that not only hold typical “ad” information but things like games, wallpaper posters, videos, maps and more.

5. They’re pretty.

I’ve always been a sucker for anything with good design, so I’m even more excited that it’s happening in a category notorious for bad design. Like many people, I abhor the average web banner but these are more like works of art—yet another reason to click through.