I last blogged on my favorite brand reinventions, and I’d like to add another to that list: Bravo TV. Lauren Zalaznick, president of NBCU’s women’s & lifestyle entertainment networks, is my hero. Lauren took a simple concept  – Reality TV: great if you’re watching it, horrible if you’re living it – and ran with it. She’s transformed the network and built quite the brand -  look at the success of shows like “Project Runway,” “Top Chef,” “Queer Eye for the Straight Guy,” and all the Real Housewives series. And “NYC Prep,” “The Rachel Zoe Project,” “Make Me a Supermodel,” “Millionaire Matchmaker,” and “The Fashion Show?” I watch(ed) and love them all. It’s pretty safe to say Bravo TV would not be where it is today without Lauren.

Her latest project? An art-world reality TV show produced by Sarah Jessica Parker. The show, which doesn’t have a name or air date yet, will feature undiscovered talent competing for a gallery show, a cash prize and a sponsored national museum tour.  As reported by the New York Times this weekend, more than 400 people auditioned. I have a good feeling about this show.

Word on the street is they haven’t chosen which museums are participating yet… Being part of the art world as Bailey Gardiner reps The San Diego Museum of Art – can’t wait to watch what happens!