Don't Drink the Kool-Aid Blog - Join the conversation. Just don't drink the kool-aid.

Bicycling Fashion Trends

I spent a good hour and a half with my friend last night in American Apparel lost in some sort of glorious, shiny spandex heaven. Which got me thinking… do I need to incorporate shiny high-waist hot shorts into my wardrobe? Not sure society is quite ready to embrace that. Working  at Bailey Gardiner in San Diego and doing public relations for a bicycle company, I’ve certainly noticed the reverse -  biking apparel has become more fashionable. Interbike brought back its Urban Legend Fashion Show (check out BikePortland’s fantastic bike fashion slideshow) in which girls rocked the runway in skirts and dresses. Love it. But what about the opposite? Is everyday apparel turning more bike-y?

Shebeest makes great women’s cycling apparel that’s functional and sustainable. Even though I’m not a bike commuter, I’d wear this green jersey on casual rides. The racing stripes would make me look fast.  I give founder Claudia Ried props for  creating the first women’s only bicycle apparel brand.

Earlier in ‘09 Topshop partnered with Cyclodelic to make its line of cyclingwear for women. Hey, if Kate Moss chooses to design padded bike shorts, too then count me IN.

And finally, let’s talk tweed. SF Tweed regularly puts on tweed rides in San Francisco. Um, I need to be there. Next on my shopping list: tweed, an Electra Amsterdam Royal 8i in Pearl White (or Ticino in Creme Fraiche) and a plane ticket to San Francisco!

Bike fashion



Leave a Reply

CommentLuv Enabled