Today is the official launch of Seaport Village’s new and improved website. Working with 1011, the new site design takes a cue from the look and feel recently developed by Bailey Gardiner for Seaport’s new advertising campaign.

Among other features, the site boasts a time lapse video of a day at Seaport. When you visit the site during the day, the time lapse goes from night to day, and when you visit the site in the evening the video plays from day to night. The video was shot by photographer Paul M. Bowers and the photography he created for the new ad campaign is also featured throughout the site as well as in SV’s outdoor and print advertising—sample pieces below.

Other website features include a slide show of images of Seaport as well as an updated nav bar and homepage that showcases the latest posts from Seaport’s favorite blogger, “Boardwalk Betty.”