It’s been a great couple of weeks for Bailey Gardiner, and we’re pleased to announce another new client. Aladdin Bail Bonds has chosen our San Diego marketing agency to represent them nationwide – we’ll be managing advertising, public relations and social media. Who knew the agency that represents Tiffany & Co., The San Diego Museum of Art and the Se San Diego Hotel would also count a bail bonds company among our clients.  Well, come to find out it’s a pretty amazing company.

Aladdin is the largest bail bonds company in the US and is by far the industry leader, with nearly 100 offices across California, Washington and Idaho — and growing. They have literally revolutionized the bail experience for countless people. And although no one ever wants to find themselves in the position of needing Aladdin, you sure do want to know if you ever need them, they will be there to treat you, your family and friends with respect, courtesy and  professionalism.  That’s why they also refer to it as “retail pre-trial release services” – sounds a lot different than “bail bonds” huh?

It makes sense that their tagline is We’ll Get You Out. We’ll Get You Through It.

So we are very excited to begin creating a new advertising campaign for Aladdin including TV spots, online and print ads, outdoor/out-of-home and other cool stuff such as in-store retail signage and more.  Plus we’ll be launching new social media programs, reorganizing their website  and strategizing their digital presence.

Check back now and then, because we’ll be blogging about the process and campaigns as they develop in real time.  Plus, we’re volunteering one of our creative team members to get arrested so he can learn about the experience firsthand (he just doesn’t know it yet!)

OR YOU COULD USE THESE GUYS INSTEAD. Hmmm...